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www.tantravimarśha.com

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www.tantravimarśha.com

The Journey of UX Design: A Case Study on Tantravimarsha.com
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Introduction

Alka Tyagi, PhD | A Scholar and Yoga Practitioner
Dr. Alka Tyagi, an esteemed academic and Associate Professor in the Department of English at Dyal Singh (Eve) College, University of Delhi, has seamlessly merged the worlds of scholarly research and spiritual exploration. Her areas of expertise encompass the Bhakti Movement in India, Ancient Indian literatures, Yogic Studies, and Kashmir Trika Śaiva Tantras.


Duration : 1 Jul, 2023 –  30 Sep, 2023

My Role : UX Designer; Information Architect; Visual Designer

Key Skills : Personas; Digital Wireframe; HiFi Prototyping;  Mockups; Gutenify, WordPress,

View Online : https://tantravimarsha.com


The Challenge

Crafting a Website for a Multifaceted Scholar
Designing a website for a personality as multifaceted as Dr. Alka Tyagi posed a unique challenge. The site needed to reflect her academic prowess, yogic journey, and her contributions to various fields.

UX Design Process


1. Research and Discovery

The initial phase involved extensive research about Dr. Tyagi’s work, her audience, and her vision for the website. Understanding the target users’ preferences and expectations was crucial.

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2. Information Architecture

Creating a well-structured information architecture was imperative. The site was divided into sections dedicated to her academic achievements, yoga journey, and spiritual explorations.

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3. Wireframing and Prototyping

Wireframes and prototypes were developed to visualize the website’s layout and functionality. Feedback from Dr. Tyagi and potential users played a pivotal role in refining these designs.

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4. Visual Design

The website’s visual identity was crafted to harmonize academia and spirituality. The colour palette, typography, and imagery were carefully chosen to resonate with Dr. Tyagi’s ethos.


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5. Development and Testing

The website was meticulously crafted using the WordPress content management system (CMS), providing the client with the capability to autonomously execute future updates. Rigorous testing ensured that the website was responsive, fast-loading, and compatible with various devices and browsers.

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UX Highlights


Engaging Content

The website hosts a plethora of engaging content, including articles, research papers, and videos, showcasing Dr. Tyagi’s expertise.

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User-Friendly Navigation

Intuitive navigation allows users to seamlessly explore her academic achievements, yoga practices, and spiritual insights.


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Results


Positive User Feedback

Since the website’s launch, it has garnered positive feedback from users who appreciate its informative content and user-friendly design.


Positive Client Feedback – Testimonial

It has been an absolute delight to have Mr. Sudhir Jagtap to work on my website. Right at the beginning, I felt fortunate that I found him for this work which required assimilation of the last 15 years of my work and experience. His skills and execution of work is just excellent. Besides the technical knowhow, Sudir brings an extraordinary touch of compassion and patience which is rare these days. He listens carefully and gets into the shoes of his clients to understand their vision and requirements. He was  prompt and efficient in incorporating my endless demands.

He is someone who works from a very high level of work ethic. Once he commits himself to a certain task, he goes after it with single-minded focus.

I am deeply moved by his sincerity and commitment  and truly wish him the best in all his ventures.

– Dr. Alka Tyagi
Scholar and Yoga Practitioner


Conclusion

In the realm of UX design, crafting a website that encapsulates the essence of a multifaceted individual like Dr. Alka Tyagi is a rewarding endeavour. The success of Tantravimarsha.com lies in its ability to seamlessly blend academia and spirituality, providing a valuable resource for scholars and yoga enthusiasts alike.


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Thank you for taking the time to review my work. For potential collaboration, feel free to reach out.

Let’s Connect

Category
UX/UI Design, Website Design