Ebiz-Eximius – B2B Consultancy

EXECUTIVE SUMMARY
This case study presents Sudhir Jagtap’s successful logo design and branding project for Ebiz-Eximius, a digital marketing agency. Sudhir Jagtap, an experienced graphic designer and branding specialist, was commissioned by Ebiz-Eximius to create a unique and impactful logo that would accurately represent their brand identity and resonate with their target audience. Through a comprehensive branding process, Sudhir helped Ebiz-Eximius establish a strong visual identity and enhance their brand recognition in the competitive digital marketing industry.
Duration
OBJECTIVE
The primary objective of Sudhir Jagtap’s logo design and branding project for Ebiz-Eximius was to:
- Establish a strong brand identity (the right choice): Create a logo and branding elements that effectively represent Ebiz-Eximius’ values, services, and expertise in the digital marketing domain.
- Enhance brand recognition: Develop a distinctive and memorable visual identity that differentiates Ebiz-Eximius from competitors and resonates with their target audience.
- Build trust and credibility (win-win situation): Design a professional and visually appealing brand identity that instills confidence in potential clients and positions Ebiz-Eximius as a reliable and reputable digital marketing agency.
METHODOLOGY
Sudhir Jagtap employed a systematic approach to execute the logo design and branding project successfully. The methodology included the following key steps:
- Discovery and research: Sudhir conducted in-depth discussions with the Ebiz-Eximius team to understand their business objectives, target audience, and unique selling points. This research formed the foundation for the logo design and branding strategy.
- Concept development: Sudhir created multiple logo design concepts, considering factors such as industry trends, brand personality, and client preferences. These concepts were presented to the Ebiz-Eximius team for feedback and further refinement.
- Logo design: Based on the selected concept, Sudhir meticulously crafted the logo, considering factors such as typography, color psychology, and visual symbolism. The logo aimed to encapsulate Ebiz-Eximius’ professionalism, expertise, and innovative approach to digital marketing.
- Branding elements: Sudhir extended the logo design to develop a comprehensive set of branding elements, including color palette, typography guidelines, and supporting graphical elements. These elements ensured consistency across various brand touchpoints.
- Brand guidelines: Sudhir documented the logo usage guidelines and overall brand identity in a comprehensive brand style guide. This guide provided instructions on logo placement, color usage, and brand messaging, ensuring brand consistency in all communications.
- Brand rollout: Sudhir supported Ebiz-Eximius in implementing the new brand identity across various channels, including their website, social media profiles, marketing collateral, and office stationery.

Since implementing our new logo, we have received numerous compliments from clients and industry peers. It has become a powerful visual representation of our brand and has played a significant role in enhancing our brand recognition and credibility.
I highly recommend Sudhir Jagtap to anyone in need of a top-notch logo designer. His expertise, creativity, and dedication to client satisfaction are unparalleled. Thank you, Sudhir, for your outstanding work in creating a logo that truly captures the essence of eBiz-Eximius!
Kishore J.
Founder Ebiz-Eximius
RESULTS
Sudhir Jagtap’s logo design and branding project for Ebiz-Eximius yielded remarkable results, surpassing the set objectives. The key outcomes achieved were:
- Strong brand identity: The new logo effectively captured Ebiz-Eximius’ core values and expertise in the digital marketing field. The logo reflected professionalism, innovation, and trust, aligning with the agency’s positioning and target audience perception.
- Enhanced brand recognition: The distinctive and memorable logo design helped Ebiz-Eximius stand out in a crowded digital marketing industry. The consistent branding elements facilitated instant recognition and recall among their target audience.
- Increased trust and credibility: The professional and visually appealing brand identity instilled confidence in potential clients, positioning Ebiz-Eximius as a trustworthy and reliable digital marketing partner.
- Brand consistency: The brand style guide and comprehensive set of branding elements ensured consistent brand representation across all communications and touchpoints. This consistency further reinforced Ebiz-Eximius’ professionalism and reliability in the minds of their target audience.
- Positive market perception: The logo design and branding project positively impacted Ebiz-Eximius’ market perception. The revamped brand identity positioned them as a leading player in the digital marketing industry and helped attract new clients and business opportunities.
- Internal alignment: The logo design and branding project also had a positive effect internally within Ebiz-Eximius. The new brand identity fostered a sense of pride and unity among employees, enhancing their commitment to delivering exceptional digital marketing services.

CONCLUSION
Sudhir Jagtap’s logo design and branding project for Ebiz-Eximius successfully achieved the objectives of establishing a strong brand identity, enhancing brand recognition, and building trust and credibility in the digital marketing industry. The new logo and comprehensive set of branding elements reflected Ebiz-Eximius’ professionalism, expertise, and innovative approach, resonating with the target audience. The project highlighted the importance of research, collaboration, consistency, and differentiation in creating a powerful and memorable brand identity. The revamped brand identity positioned Ebiz-Eximius as a leading digital marketing agency and contributed to their market success and growth.
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- Category
- Visual Design

